Internet Marketing Secrets Newsletter Issue #94 Thursday July 13 2006 In this issue: The essential Firefox plug-in for search engine marketers. Retrieving the "missing" Instant AdSense Templates. Keyword Avalanche goes public. Site building for newbies. Top internet marketing stories. Plus... How to get subscribers and keep them for life. All this and a lot more in this issue of IMS. Enjoy! - - - - - - Sponsor - - - - - - How To Get Easy Content, Links and Traffic Imagine getting 400 articles a month. Content for use in your blogs, portals and websites. You get... - keyword research into popular categories - 18 ghost writers doing the work for you - 400 keyword rich articles every month - a network of 22 blogs to get incoming links - tons of video showing how anyone can do it Now it's easier than ever to build a website empire. You don't have to do any market research, creative writing, or reciprocal linking. It's so easy to make money with this system. Just modify the articles to your liking, then upload them to your web properties, paste in your AdSense code, and start making money. It's as simple as that. But do hurry... there's only 68 memberships left. Want Easy Content and Traffic? ==> http://www.cdzn.com/au Underground Video ==> http://www.articleunderground.com/au/mc - - - - - - /Sponsor - - - - - - BREAKING INTERNET MARKETING NEWS Keyword Avalanche Removes Membership Cap A year ago the Keyword Avalanche sold out. The only way to get in was if someone left. On rare occasion new members got in. Now all that is about to change. The closely guarded secret was in the keyword lists for portal building. They wanted to keep the competition down to a minimum. Now they've added keyword research tools, and keyword list building tools, right into the membership site. So instead of doing the work for you and handing you the keyword lists, they show you how to make your own. Now anyone can find a niche, build a keyword list and generate portals. There's hundreds of videos and they keep adding more every day. But the Avalanche isn't just about building portals anymore. The focus has shifted to white hat tactics and long term revenue strategies, like article marketing and building sites with PLR articles. They've created software like the SEO smArticle. They're in the process of integrating NicheBOT. They've added a keyword list cleaner. Some keyword research videos. Article marketing training. And not to mention the thousands upon thousands of helpful posts in the forums. If your goal is to make money online - (duh! like I had to ask ;-) - then just about everything you need to know is here... and it's very organized so you won't get lost, or suffer from information overload. Oh right, I forgot to mention the 300 fresh articles that you get every month. It's just another perk of being an Avalanche member. Now before I forget, I want to tell you something very important. With the membership cap removed and all the new features, the price will be going up as soon as they get the new sales letter done. Right now you can get "grandfathered in" and lock-in your membership for - I think it's - $57 a month. A few days from now it will more likely be $97 a month. In addition, you can join the affiliate program and pay off your own membership fees, if you can sell just a handful of memberships. Join the Avalanche Affiliate Program ==> http://www.cdzn.com/kaa It's the all new Keyword Avalanche... bigger and better than before. A lot has changed in a year. The whole internet has drifted away from scraper portals and affiliate sites. Now it's all about ASFAR (Article Sites For AdSense Revenue). ASFAR means taking high quality articles and rapid site building with tools and templates. Then getting incoming links through article marketing or blog networks. The Keyword Avalanche has shifted with the times and kept on top of the ever changing internet marketing world. Are you ready for change? Want a Keyword Avalanche Membership? ==> http://www.cdzn.com/ka And finally, please remember that the monthly membership will be going up... a lot!... as soon as they get the new salesletter done. So if you want to become part of this fast growing community with it's Avalanche of tools, ideas and content, I suggest doing it now. - - - - - Official Launch for SEO smArticle Composer It's finally here... the fastest article site builder on the planet. If you visited the sales page in the last few days, you probably didn't see anything but a ticking clock. Good news... you can finally get your hands on the SEO smArticle Composer. If you're looking for a fast way to make ASFAR (article sites for AdSense revenue), and my survey said that 60% of you are... then this software is a dream come true. It solves a problem. It saves you time. And it makes you money. Even though the sites created by smArticle are "plain Jane" as it gets, the astronomical 50% click rate on the ads, ease of use, and sheer speed in site creation make this one a winner in my eyes. Want SEO smArticle Composer? ==> http://www.cdzn.com/ace - - - - - Firefox Plug-In Tells the Whole Story How do you know all that? It's gotta be the most asked question when I'm doing a site review. Within seconds I can rattle off your keyword density, PageRank, Yahoo backlinks, meta tags, robots text, and highlight your nofollow links. It's my favorite "secret weapon" for doing quick site analysis. A little known plug-in for Firefox and Mozilla by Greg Raw, called, "SearchStatus." So if you want to impress your boss, or your clients within seconds of loading their web site, get Search Status for your browser and be prepared to look really smart. Get Search Status ==> http://www.quirk.biz/searchstatus/ - - - - - Going Going Gone... Instant AdSense Templates You were probably bombarded with announcements for the Instant AdSense Templates. I know I was. Sorry if you missed it. But by the time I purchased, downloaded and tested the templates, they were sold out. In case you missed it, the AdSense Templates consisted of a site builder, several ready made sites, original artwork, and several original articles. It looks like the authors took Michael Cheney's advice, watched his AdSense Videos and designed the Templates to have AdSense ads in all the right spots. AdSense Videos ==> http://www.cdzn.com/av If you did manage to buy it before it sold out, be sure to check your downloads and CD very carefully. On the Volume One download page, the link to parts B and C were the same. Meaning that you may have missed around 20 sites and their templates. I did try to notify them of the error... but the support email address bounced back. So be sure to return to the download page and make sure you got everything. If they haven't fixed the link yet, you can manually enter the url, swapping the B at the end of the link with a C, to get the 20 missing templates. In addition to missing files and bouncing email, there are some problems with the templates themselves. There is some html code missing and you'll have to enter it yourself. Just choose "View Source" with your browser and you'll see what I mean, starting at the very top of the html. Further spot checks revealed one template had text outside of the html tags, which needs to be fixed. Not only is it code that won't verify, but if you use the template as is, it will have a footprint that's easy to spot. Get yourself and industrial strength text editor like BBEdit or UltraEdit. Then run the grep, or search and replace function to fix the missing and broken bits. The first two editions of Instant AdSense Templates sold out. If you want to get notified when the next version is available, there is a "waiting list" that you can access on the main site. AdSense Templates ==> http://www.instantadsensetemplates.com Again... I'm sorry if you missed it and really wanted to get it. But I didn't want to promote something without downloading and testing it for myself. My bottom line? Overall it looks like a good product with quality articles, professional artwork and nice looking templates. In spite of its obvious errors that need to be fixed, it will certainly help experienced marketers "jump start" the creation of AdSense revenue sites. - - Adv - - Quick and Easy Portals for Clickbank Revenue Looking for a new way to build profitable portals? Now you can build them the fast and easy way using Clickbank products. Just choose your topic. Pick a template. Press a few buttons. And the software makes a nice looking site. Plus, it automatically embeds your Clickbank ID into all the products. Take five minutes to watch the Flash demo... it could change your life... ok, maybe not your life ;-) but at least it could change how much you're making in affiliate revenues. Clickbank Niche Builder ==> http://www.cdzn.com/cnb - - /Adv - - INTERNET MARKETING & SEARCH ENGINE FAQS Which is Better for Newbies... SEO smArticle or XSite Pro? Question: Is SEO smArticle Composer suitable for someone who has never built a website? The set-up looks hard for a newbie with all those boxes to fill. If this is OK for a newbie I'll buy it, otherwise I'll go for Xsite Pro. Also, do you know if it's possible to get an AdSense Publisher ID without having a website? What do you think? Answer: Good question, I'm not sure if you can get an AdSense account without a web site. I've never tried. Sheesh... come to think of it, I must have built 100 websites before Google even existed. I checked Google's sign-up form and they do ask for a primary URL for application purposes. So if you have a domain name, you could try to set up an account. If they say no, set up a simple five page site and then reapply. Yes, SEO smArticle is suitable for beginners. (But ideally, it's better to have some knowledge of html and building sites, so you can modify the sites to look unique.) The set-up boxes are quite easy. Just fill in the info like it shows on the demo video. But do be careful and put some thought into it, because the data you enter into the initial screen, becomes an essential part of your website. If you're a complete newbie, and just the thought of filling in those boxes makes you nervous, I suggest starting with XSite Pro instead. They have endless hours of training video that let you learn at your own pace. XSite Pro & Videos ==> http://www.cdzn.com/xsp Then after you're familiar with site building, you might consider adding SEO smArticle Composer into your toolbox, for the sole purpose of creating article sites for AdSense revenue. SEO smArticle for AdSense Sites ==> http://www.cdzn.com/ace - - - - - Article Underground vs. Keyword Avalanche for Articles Question: I am trying to make a buying decision on the SEO smArticle Composer. I was wondering if there was a particular reason you would mention combining this software with Article Underground, instead of with the Keyword Avalanche articles from their membership site. In reading about the Avalanche, I think they have 300 keyword articles every month and a helpful forum. Is it because you think the articles are better at the Article Underground, or are there more resources? Answer: For attaining articles, I belong to both Keyword Avalanche and the Article Underground. Hey... the more articles I can get, the better. :-) But I realize that not everyone can afford it. The quality of the articles is similar. With both groups the quality ranges from above average to excellent. Both have super helpful forums, exclusive tools, and wonderful support. The main difference is that KA sorts their articles by topic. AU makes you sort the topics on your own. Mike's Liebner's logic - which I have to appreciate - is that he wants to prevent AU members, from putting up similar sites, all at the same time, and competing with each other for the exact same keywords. At first, I didn't necessarily agree, as I wanted the articles sorted by topics - but I had to appreciate his marketing model, as it's different than any other competitor. Then after belonging to the AU membership for three months I had collected over 2,000 articles and Mike's wisdom became apparent. After doing a quick search on my hard drive, I found that most popular topics have 20 to 40 articles to choose from. Not only that, they continue to write about the topics so there's always fresh content to add to my sites. Don't get me wrong. I really like the Keyword Avalanche. Scot Standke and Jim Morris have done a wonderful job. They're great people and true leaders in the internet marketing community... I wouldn't want to be without this valuable resource... just the how-to videos alone are worth the membership price. But sheesh man!!! If you held a gun to my head, and told me that I could afford only ONE membership and HAD TO choose one source for articles, I'd have to choose Mike Liebner's Article Underground, mainly for its unique blog network. Using articles and site builders to pump out sites is one thing... but getting fast incoming links from 10 or more PR4 sites is like icing on the cake. (KA also shows you how to get incoming links, but uses a more lengthy Article Marketing process... which is just as good, but takes a little longer.) Once you get a few of high quality incoming links, you get spidered, indexed, and show up in Google, without having the usual purgatory, penalty, or waiting period known as the Google Sandbox. (My buddy Dr. Neil Shearing reported traffic and revenue, within days of announcing his new pages.) (AU) Article Underground ==> http://www.cdzn.com/au (KA) Keyword Avalanche ==> http://www.cdzn.com/ka So in the end, you can win big with either the KA or AU article sets. If you're like me, you'll want to GET BOTH for a grand total of 700 fresh articles per month. But either one on its own, makes an excellent companion to the SEO smArticle Composer for making AdSense revenue sites. SEO smArticle Composer ==> http://www.cdzn.com/ace - - Adv - - SEO Videos and High PR Directories Seems like video is all the rage right now... as well it should be. When it comes to learning, people would rather be shown something and get up to speed quickly. Now there's a training source aimed directly at new comers in High Rank Directories Plus. Right now there are 16 videos on SEO (search engine optimization) and 100 high PR directories to announce your sites to. If you can't make it to a hands-on SEO Workshop, or if night school is out of the question, then High Rank Directories Plus might just make an excellent alternative for you. SEO Training for New Comers ==> http://www.cdzn.com/hrd - - /Adv - - FEATURE ARTICLE How to Get Subscribers and Keep Customers for Life Think of customer acquisition and retention like an archery target. Draw a dot in the center, with two or three concentric circles as the outside rings. Think of the outer most ring of the target, as an item that you give away free. It could be a special report, series of tips, or a white paper. The next inner ring represents your $50 thing. It may be an ebook, a series of audio interviews, or a half hour training video. The next ring is like your $500 thing. It could be a course shipped on CD or DVD, mentoring, or coaching services. At the very center - the bull's eye - is your $5,000 thing. It could be a two week consulting project, or a retainer for SEO work. The goal is to bring the reader in from the outside edge of the target, into the center. Moving the customer from the free thing, into the more expensive things, as they slowly come to know you, and trust you. To get the reader in the first place, you've often heard me say, "Offer the reader something of high perceived value, in exchange for their contact info." But what exactly constitutes value? Simply stated, value is the difference between actual price and what you are willing to pay. If the purchase price is higher than expected, it's a poor value. If the price is lower than expected, then you're really happy, because of the "high" perceived value. In this case, the price someone is willing to pay, is contact info. It could be as little as a first name and email address. But if you want "real" and not junk contact info, then the product you offer - even though it's free - must contain high quality content. First of all, don't give your valuable content all away at once. Meaning, don't put the information on a web page. Make them download a PDF file and "do some work" to get at the information. The sweat equity increases the value in their mind. Make it a quick read. Keep it to 10 pages or less. Give out some of your best info. Don't be afraid of giving away too much. This is the bait, if they take it, all you need to do is reel them in and get a subscriber for life. Tell, don't try to sell any products in the PDF. All you want them to do, is the next step. To sign up for your newsletter, memo, bulletin, periodical, articles, ramblings... whatever you choose to call it. Then once they subscribe, give them a little "unadvertised" signing bonus. Be sure that you don't mention it elsewhere. Providing a "gift" at this stage will solidify the relationship between you and your reader. Another method of getting subscribers, is to offer a course or tips via email. Have the course arrive in five to seven consecutive lessons. Follow the "tell, don't sell" model just like you would do with a PDF. Then remind them after every note, if they like what they just read, and they want more just like it, to subscribe to your words. Be sure to offer a sign up bonus, just like you would in the PDF model. Now comes the time to maintain the relationship with the readers. Be sure to contact them on a regular basis. Don't wait more than three weeks between contacts - unless you provide a paid monthly subscription - as it's very easy to forget. Pick a schedule like once a week and stick to it. Here's another tip, always send the email from the same person using the same subject line. That way, there can be no mistake that it's their favorite newsletter. (Some people choose to change the subject with every issue. I've tested this and found better open rates when it's always the same.) Finally... if you want to get a record number of people signing up, offer them a complete collection of you work on an iPod. It could be your complete course, ebooks, video or other training materials. Give away one a month if you can afford it. (And here's a sneaky little secret. Be sure that your contest rules specify that the contest winner will be notified by email. If they unsubscribe they cannot win. You'll be surprised at your subscriber retention.) If you offer high perceived value, in the form of a PDF report or seven day course via autoresponder, you will get people signing up to read what you have to say. And if you truly have something to say, there are people that need to hear it. Treat each subscriber like a friend. Talk directly to them. Respect the relationship. Honor the fact that they are allowing you into their time and space. And always try to provide real value in every communication. That my friend, is how you get subscribers and keep customers for life. _/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/_/ That's it for this issue my friend. Thank you for reading. We'll chat again soon. Until then, here's wishing you all the best for online success. Michael Campbell CEO - Dynamic Media Corporation Providing successful marketing strategies since 1988. Author of.... Clickin' it Rich ==> http://www.cdzn.com/cir Revenge of the Mininet ==> http://www.cdzn.com/rev Internet Marketing Secrets ==> http://www.cdzn.com/yes = = = = = = = = = = Legal stuff... Copyright 2006 Dynamic Media Corporation. All rights reserved world wide. All trademarks and servicemarks are property of their respective owners. The information contained in this newsletter is the opinion of the author based on his personal observations and years of experience. Neither Michael Campbell or Dynamic Media Corporation assume any liability whatsoever for the use of or inability to use any or all of the information contained in this publication. Use this information at your own risk. Privacy Policy: I never sell, rent, trade, or lend my email list to anyone, for any reason, whatsoever. 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